Keyword Research | Keyword Research For SEO 2019 | SEO Tutorial For Beginners | Simplilearn

This SEO tutorial will explain some of the important ways of finding the right primary and secondary keywords for your website. First, you’ll understand why keyword research is important. Second, you’ll learn types of keyword research in SEO and a few important ways to do keyword research. Then, you’ll come across the Keyword clustering process and finally, you’ll learn some of the easiest ways of keyword research using different keyword research tools. Now, let us get started and understand how to do keyword research for SEO.

Below topics are explained in this keyword research tutorial:
1. Why keyword research? (00:33)
2. Types of keyword research (02:52)
3. How to do keyword research (09:24)
4. Alternative suggestions to keyword research (24:21)
5. Keyword clustering (35:46)
6. Tools for keyword research (38:19)

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Why learn Digital Marketing?
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What skills will you learn from this Digital Marketing course?
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1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing
5 Create the right marketing messages tailored for the right audiences
6. Prepare for top digital marketing certification exams such as OMCA, Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing certifications

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1. Marketing Managers
2. Digital Marketing Specialists
3. Marketing or Sales Professionals
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5. Entrepreneurs or Business Owners
6. Marketing Consultant

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2 Comments

  1. Stephanie R. says:

    Great video thanks for sharing!

    What do you think about using locations as the end of long tail keywords? For example: “doggy daycare fairfield county ct” or “plumbers in atlanta ga” ?

    Is this a good idea? If so, do we follow the same method or are there any differences?

    I also find that the volume in Google Ads Keyword Plan only provides ranges like 100-1K. How would we calculate the KEI when this is the case?

  2. Simplilearn says:

    Do you have any questions on this topic? Please share your feedback in the comment section below and we’ll have our experts answer it for you. Thanks for watching the video. Cheers!

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